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Google has launched 'Google Page Speed,' a downloadable Add-On for the Mozilla Browser (for some reason, not Google's own Chrome browser!) allowing webmasters to analyse their website's page speed. The tool also provides suggestions on how to change pages in order to improve their speed. One example being page Speed can create compressed images automatically. It also identifies room for improvement when it comes to using JavaScript an/or CSS scripts. All of Page Speed's suggestions are based on best practice guidelines for improving and maintaining a good level of website page speed. You can find out tips and advice in our article on Improving Page Speed. Google Page Speed Team members Richard Rabbat and Bryan McQuade commented that "We believe that making our websites load and display faster improves the user's experience and helps them become more productive." Having tried the add-on myself, I did face an immediate problem. When re-visiting the Page Speed website ironically it crashed each time! However, when using the tool on a client website, Page Speed provided some useful indicators on how to cut loading times. Its analysis results are ranked on three levels of importance, corresponding to how much time could be saved be it on images or coding. With comments by Google saying how beneficial page speed is to users, I did wonder if there was anything within Google's search engine algorithm that factors page speed as a ranking factor. Does a clunky, image laden website become less relevant to a user? It would make sense... You can try the Firefox Add-On yourself by visiting the Google Page Speed site. Whilst there, you'll also need to download the 'Firebug' HTML inspection tool from Mozilla for it to work.
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